Historical Data Tagged Relationships Influencer Mapping Competitive Analysis. HypeAuditor free Instagram Engagement Rate Calculator allows you to find out how much your followers are engaged with your Instagram account. What are their interests and preferences? Simply “Search” the Instagram handle you’re wanting to measure and discover the engagement percentage. And don’t forget to start out with a clear goal before you begin your audit so you know where to focus your efforts. Dec 3, 2017 - Do you have the Instagram engagement blues? How to Increase Engagement on Instagram. Engagement Rate or ER is a metric that helps you understand how engaged is an influencer’s audience. An Instagram audit helps you understand the legitimacy of an account on Instagram. Privacy So take a closer look at your feed and see if visitors can instantly get a feel of the visual identity you want to portray through the aesthetic. Dec 3, 2017 - Do you have the Instagram engagement blues? Am I keeping track of my most engaged followers? At HypeAuditor, we measure engagement in a clear and efficient way. All of this will help you figure out what makes your posts engaging and how to replicate the results. Engagement . So an Instagram account audit needs to start with a thorough assessment of your content. Try an ig audit service with 1 free credit to test our service. For your content to resonate with your audience, it needs to be relevant to them. And what about consistency in your profile name and handles? Shoot me a text 510-824-8444. Sidharth Shukla Instagram followers statistics shows that the account has 3M followers count with 14.74 percent engagement rate. Content also matters, if you post less frequently and the content became not so engaged and interesting, then followers will stop engage with your post. Figure out which KPIs matter to you for this specific Instagram audit so you know what to look for. These bot accounts often follow other accounts to seem a bit more authentic. Does it have updated links to your profile or landing pages? A. Click below here to grab it! How to Calculate Instagram ER for Influencers; What is the best Instagram ER? Cookies Measuring Instagram engagement rates for business-related decisions in influencer marketing, content creation, algorithm-optimization, and advertising is … | therock CEO | Seven Bucks Companies Founder | @Teremana Tequila Co-Founder | @SevenBucksProd. The idea is to figure out which hashtags you’re using and which ones are working for you. Perhaps your performance flatlines no matter what strategies you try. Enter Your Name . Detect fake influencers, likes, comments, and engagement. Running an Instagram audit provides you with valuable insights of your marketing and content strategy. Followers . This can also help you make sense of their other interests. You can enter any influencer's Instagram handle into the Instagram Bot Analytics Tool [Instagram Audit - Fake Follower & Audience Credibility Checker] and it will give you an excellent guide to the genuineness of the account. Facebook YouTube Twitter Instagram. Join 70,000+ professionals and become a better social media marketer. The free Instagram analytics checkup connects with Instagram to analyze the last 30 days of activity on your account, including your posts and engagement from your fans, to … Instant Instagram Audit. Are you posting high-resolution images and videos? Enter @handle to generate your report. Posting and promoting content that’s not a good fit will return poor results and your client will start thinking twice about investing more time and money into Instagram. You write stellar content, take a fantastic image, pair it up with targeted hashtags and then crickets! Low engagement rate can be an indicator of a low content and audience quality. It’ll show you where you’re excelling, and provide tips on how to improve. Make sure you use the engagement calculator for Instagram to know the essential statistics of your account. This Instagram audit cheatsheet will help you get your feed together in a faster and more simple way. It would be wise to conduct an analysis of your own account to see when your followers are the most active and which posting frequency works best for you. 82M. Don’t forget to check out the other accounts your followers are following. This is especially important for creators who are willing to pursue brand deals. Before diving into your client’s Instagram account, you’ll need to understand how their Instagram marketing fits into their overall marketing and business plans. You can also check out your most successful posts and compare those posts to the rest of your feed. Running an Instagram audit has more than likely be necessary once or twice! Unlock full report, to see channels audience demographics and in-depth content analytics. You can then use these insights to optimize your content strategy and future posts for better visibility and engagement. Sprout Social helps you understand and reach your audience, engage your community and measure performance with the only all-in-one social media management platform built for connection. Why Fake Followers Are Bad . For reference, here’s an analysis of Instagram engagement in our social media audit template. Do you keep them short or go a bit more in-depth? Timing matters, especially when it comes to social media publishing. Instagram engagement essentially reflects whether your content matches the interests of your followers. There are numerous ways of increasing your engagement on Instagram. 5K. Is your posting frequency just not working anymore? Are you maintaining a consistent aesthetic throughout your Instagram feed? The calculation ensures accurate results due to the smart formula applied and is available for free on HypeAuditor official website. Do Not Sell My Personal Information. Make sure your Instagram profile aligns with your brand visual identity and that you maintain consistent branding throughout. Comments Generated. However, we do not include in calculation those posts which have either too high or too low engagement rate since they are considered statistically as outliers and are excluded from calculations to give the fairest evaluation. Followers . Analyze and track your social media accounts. This tool gives you a detailed breakdown of your most used hashtags and hashtags that drive the most engagement on your posts. Followers . FREE Instagram Audit Tool [Fake Follower & Audience Credibility Checker] Take away much of your worry about the credibility of potential influencers. What are your current go… Extremely low engaegemnt rate says that most of the creator’s followers are bots or inactive accounts. … Uploads . HypeAuditor free Instagram Engagement Calculator allows you to find out how much your followers are engaged with your profile. Never pay for for advertising on profiles of fake Influencers! It assesses your most recent 30 days of posts, as well as your profile overall. With the interaction data collected, you can start applying the engagement formula. Search. Free Instagram Audit. What is it you want to get out of your business Instagram account? The more followers you have, the less is engagement. For example, you might be growing your Instagram followers faster than that of Facebook but the latter is resulting in more paying customers. When we first wrote about the decrease in Instagram post engagement last summer, Instagram had just switched over to an algorithmic feed. Download the Sprout Social app for Android in the Google Play Store. There is no point in having a large following if in reality, your audience does not interact much with your content. Followers . Are you posting too much or not enough? Instagram engagement essentially reflects whether your content matches the interests of your followers. Are you asking questions? You can analyze the following to make sure you’re doing a proper social media audit for your Instagram account: 1. With hashtags playing a critical role in the Instagram algorithm, it’s crucial that your Instagram audit report also includes hashtag analysis. When evaluating someone’s Instagram Engagement, keep in mind that you should compare accounts with a similar number of followers. It gives you the median engagement rate for these publications. Your Instagram feed should have a balanced mixture of promotional and non-promotional content as well as user-generated content. Find out by going through comments to see what people are saying about your posts. You’ll get answers to all of these questions with a thorough Instagram audit. 184M. Jacqueline Zote. Instagram Audit Tool Engagement Rate, Fake Followers, Earnings on Instagram. Additionally, you should also use Instagram Highlights cover images that align with your brand’s visual identity. Your captions give more context about your Instagram posts, so they should be consistent while aligning with your brand voice. Her short fiction has appeared in anthologies published by HarperCollins Publishers and Zubaan Books. Analyze any Instagram @profile for fake followers. You write stellar content, take a fantastic image, pair it up with targeted hashtags and then crickets! Does it align with their interests or address their pain points? An Instagram audit allows you to examine the health of the Instagram account and choose an authentic creator for a marketing campaign. To do that, you need to go into each profile and block them, manually, one by one. There you have it. To conduct an Instagram follower audit, first find out what your audience likes. With the rapid growth of influencer marketing, an increased number of brands, businesses, and marketers are willing to include it on their priorities list. Iconosquare also offers a free trial of their pro dashboard. @badgalriri. To calculate the engagement rate for a particular post you should sum the post’s likes and comments and divide it by the number of followers. Would you like to know how engaging your content on Instagram is? Am I following like-minded businesses and creators? Since the average Engagement Rate on Instagram is 4.41%, thus any value above this is considered as good and higher than average. For starters, make sure you’re using the same profile image across all your social media profiles. Instagram Audit & Growth Statistics. Share on Facebook. Following the recommended image sizes for Instagram could fix and prevent a lot of quality issues. The tool breaks down a user's engagement by comments, likes, and IGTV interactions. Perhaps your performance flatlines no matter what strategies you try. And the best way to know that is to understand if it is engaging enough. HypeAuditor algorithm is trained to detect such activity. Simply put, an Instagram audit is a thorough, step-by-step inspection of the various aspects of your Instagram profile. The highest authentic engagement rate on Instagram is between 35 and 40%. You can also monitor engagement and “buzz” on your posts. 224M. Content Engagement. And whether you like it or not, you could be a victim of fake follower invasions. It will do an audit similar to the Iconosquare audit, checking your account against a list of factors they consider as important or essential for running a business account. The Sprout Instagram bio explains what the brand is all about and what’s shared on Instagram. This first formula for calculating Instagram engagement is used with company accounts, as it takes into account the scope of publications. The scope data is a … Are you publishing a good mix of content types? How to Perform an Instagram Influencer Audit; How to Calculate Instagram Engagement Rate. Before you begin your Instagram audit, there are a few things you need to take care of. Share on Twitter. badgalriri. Disclosure Policy Uploads … Social Bakers offers this free Instagram tool. So, as part of your Instagram audit, make sure those bots unfollow you! 26. Some brands try to keep things consistent with brand colors or themes that align with the brand personality. Your Instagram audit should help you determine how well you’ve been meeting those goals. Are you seeing a sudden spike in fake followers? All of these factors play into your overall branding strategy, so make sure you occasionally review them for consistency. It helps you get ahead of the curve and prevent issues before they arise. The engagement rate will essentially show what percentage of followers will interact with the users content in the form of likes, comments and views. 3.15% @therock. The Instagram Engagement Calculator allows you to measure the engagement rate for any Instagram account based on the interactions it receives. Am I interacting with other accounts? There are several reasons why measuring engagement is important. Or do you have too much blurry and low-resolution imagery? But in most cases such a high engagement rate indicates that the number of likes and comment were increased artificially. This should give you some basic idea about what your audience might like. Have your Instagram engagement rates been dwindling? Analyse Instagram, YouTube, and TikTok influencers, Track progress of your campaigns and accounts, Instagram & YouTube ratings of quality with FREE reports. Facebook. Jacqueline Zote is a professional content writer and editor. Typically, Instagram audits are performed by looking at the follower count of a user and their engagement rate. Detect fake followers and measure engagement. Is your Instagram Business account well-optimized? Even if everything seems fine with your Instagram marketing efforts right now, an occasional Instagram audit still makes sense. HypeAuditor will help you to check the health of your audience. 0.35% @g_eazy. depending on what’s most important to you. Does it have all the info you want your followers to know? Why is my Instagram engagement so low? A fake followers audit is another critical step. Does your current posting schedule aligns with this? Check Instagram account authenticity. We use the following formula to calculate the Instagram engagement rate: Instagram Engagement Rate = (Likes + Comments)/Followers * 100%. Instagram is a giant of the social media world. The engagement Rate on Instagram has a strong correlation with the number of followers. This is a free Instagram engagement calculator that let's you find out how much an Instagram user is engaged with on Instagram. Favorite Use Cases Profile & Competitor Analysis Analyze social activity and performance of your own and competitros' Instagram or TikTok Profiles & Hashtags Follower Demographics & Authenticity Influencer Find out Age, Gender, and Location of Instagram Profiles' Followers, while measuring … Am I collecting UGC? This means you’ll get disproportionate amounts of followers compared to actual engagements on your posts, further damaging your numbers. Let’s dive in. Want to take a downloadable Instagram audit cheatsheet that you can walk through step-by-step to get your Instagram feed ready for the new year? Connect your Instagram, enter your email address and we'll send you a FREE review that tells you where you’re shining and where you’re falling flat. | For Sprout, colors and graphics help maintain a consistent visual identity in the cover images for our Instagram Highlights. Although plans range from $49 to $199 per month, you can take a free Instagram account checkup. Today, any influencer collaboration starts with the evaluation of the quality of a creator’s following. Check out our list of the best Instagram auditors below. Perhaps you want to look at follower growth, interactions, traffic, etc. A. This guide shows you how you can audit Instagram performance in various aspects. Instagram Post Engagement Rate = (Post’s Likes + Post’s Comments)/Followers * 100%. it is a major key to your account’s organic growth. Is your Instagram branding consistent with your branding across all social platforms? The best ones are: Use the right hashtags; Conduct giveaway contests; Post high-quality content; Use Instagram Stories; Leverage the right filters; Experiment with posting times ; Vary your geotags; Q2. Engagement . About your free Instagram engagement rate calculator. For example, you would not use the same criteria to evaluate the performance of a Twitter account used primarily for customer service and an Instagram account aiming to drive follower engagement. As Famoid Team, we've designed this Free Instagram Audit Tool for you to make your Instagram Profile better in all aspects. Have your Instagram engagement rates been dwindling? During your Instagram account audit, make sure you go through the captions of your top-performing posts to figure out what’s working. Why use this instead of Iconosquare? Is your Instagram bio reflective of your brand identity? Example reports Check out some of our demo analytics reports. G-Eazy These Things Happen Too. How do you increase your engagement on Instagram in 2021? 4K. 8M. Run a quick audit courtesy of Iconosquare. Even though it might look like you’re having a huge audience, fake followers actually decrease your engagement rate. In her free time, she goes on food adventures and writes unrhymed poetry. It monitors engagement with your Instagram accounts continuously, giving you the latest insights as they happen. An Instagram audit helps you do just that. You can analyze your Instagram content, the interactions generated from your photos and videos, plus details on filter usage. There are entire businesses that make money out of creating bot followers that people can buy to ramp up their following. 4.16% @therock. Instagram Engagement Rate Formula. First, you have to be clear about why you’re using Instagram for your business in the first place? For creators, Instagram gives an exceptional way to express their personality and share their unique vision. Again, you can get demographics data from your Instagram Insights. Track progress of any Instagram Account with day by day analytics of Followers, Following, Uploads, Engagement Rate and much more. In other words, what’s the goal of your Instagram account? That’s when you need to take a good look at your profile and figure out what is or isn’t working for your brand. Track, analyse & audit your Instagram Account with future projections of real followers growth in professionally audited report by Rajat Jain using Free Social Media Auditor. Remember to switch between different content formats as well instead of solely focusing on photo posts. Instagram Audit Tool. Fake followers aren’t just bad for Instagram, they’re bad for your engagement. Creators us automated services to generate a particular number of engagements for each post. An Instagram audit that allows you to get rid of fake followers in your community will improve your engagement levels and enhance your brand reputation online. Instagram Engagement Decreasing. This could significantly drag your whole aesthetic down, not to mention your account credibility. Use Sprout’s Instagram Analytics tool to run a thorough analysis of your Instagram hashtags. Ideally, your images for feed posts should be 1080 x 1080 pixels and 1080 x 1920 pixels for Stories. FREE DOWNLOAD: IG Audit Checklist. However, the key to success is engagement. Written byby Almost all of your target audience probably utilizes Instagram to some extent, and you can't possibly expect to have a successful run on there without knowing your audience that will take you to the top, and even your own account. And for this, you also need to narrow down on the key performance indicators (KPIs) that align with the goal. And you could also have different goals and KPIs for different campaigns. According to a Sprout Social analysis, Wednesday is the best day to post on Instagram. It’s not accurate to compare Er of an influencer with 5K followers and an influencer with 1M followers. Any interaction made by an Instagram user with your content is considered as engagement. Her interests range from pop culture and mythology to content development and social activism. And while there was an air of hope that engagement on the platform would improve, it appears that engagement has actually continued to decrease since that time. Our free Instagram audit tool is a great analytics tool to reach your marketing goals regarding Instagram marketing and social media in 2021. Using this information, you can determine what type of content engages your audience the most. Tools like Fake Follower Check from Modash and the Instagram Audit Tool from Influencer Marketing Hub can help you spot these fake followers and weed them out. Engagement . To complement this, you can also conduct polls through your Instagram Stories or ask them questions in your captions. The key to Instagram success is sharing content that resonates with your target audience. The tool provides Instagram analytics for followers, both of your profile and that of your competitors, with detailed follower statistics. And engagement on Instagram is super important. Engagement . Here are two formulas: Engagement formula for business accounts. There is no point in having a large following if in reality, your audience does not interact much with your content. The native Instagram Insights tool will show you your Top Posts and Top Stories. These aspects include your design and branding, your copy, the level of engagement you have with your followers, the hashtags you … It’s the key to fueling Instagram growth and boosting your performance. Auditing your followers helps you understand them better, so you can figure out how to share more relevant content. The Sprout Instagram feed consists of a good mix of employee highlights, useful tips, relatable posts and more. Do they have emojis? Videos, carousels, shoppable posts and IGTV previews should also be a part of your feed. Uploads . How many hashtags do you usually use?